70 just logged the first Ocean Illness Report by a user I don’t personally know. When I recieved notification of the report awaiting moderation and saw the illness listed as Typhoid Fever, I stopped reading and almost denied it on the spot. Typhoid isn’t listed as an illness caused by polluted water in any of the research I’ve done. I did a quick google search, which seemed to suggest it is only contracted through food and drink. Again, I almost denied the report as I am very concerned about the possible reporting of illnesses not related to polluted ocean water. Then, on this page of Cornell University’s site I found this sentence:
Typhoid fever is spread by consuming food or beverages that have been handled by a person who is shedding S. Typhi, or if sewage contaminated with S. Typhi bacteria gets into water used for drinking or washing food.
How much sea water do you swallow in a given session?
I went back to the illness report and read a little further. In the field labled, “Did anyone else get sick at this spot?”, was the answer:
“To my knowledge all of the gringo surfers that live in Sayulita and surf Sayulita on a regular basis, have had Typhoid Fever or currently have some kind of Typhoid count.”
Wind blown weekends in California are great for dropping in on surf shops. For anyone near Cardiff by the Sea, a new kind of T shirt buying, board eying experience is available as Patagonia opened their first surf shop this afternoon.
I stopped by and was rewarded with the chance to talk with Chris Malloy and Devon Howard about the store. It became apparent while talking with these guys that they had incredible influence over everything from the location and the products down to the displays. Chris took the time to show me around a bit and talked about his role in the company and store. You could really see the stoke when he explained things like how paddle boards were essential and the Geoff McFetridge mixed media installation behind the counter.
Devon embodied Patagonia’s enviro and community minded approach to doing business by offering the store’s space to community meetings and providing a contact at a local group looking to restore the San Elijo Lagoon.
A warning though, for those of you expecting a standard surf shop experience: the Patagonia shop isn’t it. What the Malloy brothers and Patagonia team have crafted here, is a waterman’s shop. Don’t get me wrong, you still have plenty of sick shred sleds to choose from. Fun looking fish and longboards, eggs and a gun or two also occupy the racks. You’ve got your DVDs, board bags, leashes and traction pads too. What sets the shop apart, are the paddle boards hanging from the ceiling, the spear-guns waiting to get at a halibut, and an assortment of watercraft ranging from handboards all the way to the outrigger canoe in the courtyard (which we will surely see in the Cardiff lineup this summer).
Noticeably missing from the shop are the huge Point Of Sale displays most other shops are overrun by. True, there are a few pure product placards, like the one that explains what a sheep has to do with the Patagonia wetsuits. While browsing this store though, you are much more likely to read about the overfishing of our oceans or see a card promoting the artist involved in the product.
Also absent are boards made with PU/PE construction and other shaper’s boards. Given Patagonia’s environmental standards for the products it sells, the lack of PU/PE isn’t a suprise. As for the latter, I suppose you won’t see a new Merrick at T.Patterson’s shop in San Clemente…
Overall, the shop comes off as almost too well done. Every product seems perfectly presented. I figure though, it’s only their first day. Eventually a bar of wax will get misplaced, the Ts will need to be folded again and some guy who just broke his leash on an overhead day at Suckouts will track in some sand and salt.
Mayo Surfboards – erBB member bronx snapped some sick shots of the Pro Designs Glassing factory (anyone have any info on these guys?) which was glassing some boards by Mayo Surfboards. Mayo seems to be holding down the retro for the east coast with some beautiful bonzers and fish.
Mark Richards – According to this article on lostenterprises.com and an erBB post, Mark Richards is making a shaping run through Cali. He’ll be hand shaping 50 boards, any model, on a first order, first serve basis.
JS Surfboards – Man, I really need a new shred sled. I’m coming off of two Timmy Pattersons, and a stock JS caught my eye the other day. With an impending south swell, it’ll be difficult to not just pick it up. Otherwise, I need to start fixing dings.
Tyler Surfboards – The Tyler Surfboards website has recieved a facelift recently. The product shots of boards like the riddler and the 305 are more than worth the visit. A friend of mine Andy B swears by ordering a board from Tyler, who takes you through the what, where and why of your order like he actually cares. After a few rides on AB’s LB, you can tell he does.
Mandala – Manny has written a review of the Wil Jobson Bat Tail Twinzer he had at the fish fry. This thing had everyone excited, not just with the board, but the fins as well. I’ve ridden a few wide quads lately and they are seriously impressive. This thing though, looks like equal parts performance, soulfull style, nasa engineering and streetrod meaness.
Great photos of the the Dale Valzy Memorial at Awe F’shore Photography.
Photos 6 and 7 of this slideshow is why you should always watch your
inside outside rail.
This southern pointbreak will make you want to drop everything and drive down right now. If you are in need of some coverage as bad as I am, want will turn to need at exactly 4 minutes and 12 seconds into the clip.